Irumudi survives Toxic’s theatre shuffle
Ravi Teja’s film posted a strong first week, with Hyderabad leading the reported trade estimates despite losing screens after Toxic arrived.
Irumudi held its ground through the first week despite losing screens after Toxic’s release.
Irumudi has completed its first week with the Telugu version doing most of the heavy lifting — and Hyderabad supplying the biggest reported city contribution. The film, released on August 21 in Telugu and Tamil, recorded an estimated India net of ₹92.15 crore in seven days, according to figures reported by Cinema Express and attributed in part to public trade trackers. Its reported worldwide gross stands between ₹124.70 crore and ₹124.85 crore, depending on the tracker. Even box-office arithmetic has multiple versions.
The Telangana total is less settled. A trade report claimed more than ₹50 crore gross in Telangana/Nizam, while TrackTollywood’s revisable estimates showed ₹47.80 crore and, earlier, ₹38.55 crore. TrackTollywood listed Hyderabad at ₹32.68 crore gross, making it the strongest individual city market in its tracker. These are estimates, not audited producer or exhibitor returns.
The film also lost screens after Yash-starrer Toxic released on August 26. Producer-distributor Natti Kumar called the reported allocation “unfair” and claimed nearly 250 theatres went to Toxic; that figure has not been independently established in the material reviewed. The Telugu audience appears to have supplied the clearer verdict. The theatre allocation story is still waiting for one.